You have updated your CV and uploaded it to all relevant Job sites, but still not getting job calls?
Do you think your CV is searchable?
Making your CV searchable means keeping its visibility high: in job portals, career sites and wherever you have uploaded it.
Physics behind it:
You need to understand: How recruiters work and search for profile
There are millions of profiles available in Job portals. So how recruiters find out right profile?
They enter keywords and add some criteria (like location, years of exp and CTC etc.) and this gives them filtered results. So to make your CV searchable, it is important to use keywords smartly in your CV.
Now the next thing which keywords you should use:
It depends on what kind of job profile you are targeting, your experience, core competencies, and skills. Basically, you should embed highlights of the job description in your CV in form of keywords.
For example: If you are applying for social media marketing role, then make sure to add keywords like: “Social media” “Marketing” “SEO” (find more keywords in the job description) in your resume.
While specifying certification details, project experience, part-time job & training experience, award or achievements (related to the job you are applying for ) in CV, add necessary keywords in the description.
For instance, you were part of some committee in your college, where you were involved in the branding of college via social media channels, so you can add and elaborate this experience in your CV.
“As a lead person of student committee, I was involved in enhancing the reach of college by increasing visibility of college in social media circles, I have used quite a few social media marketing strategies like SEO for the same and achieved 20% growth in college website traffic”
Here “social media”, “social media marketing strategies” & “SEO” will serve as keywords. So when recruiter will use these keywords while searching profiles, your CV will appear in search results.
Another example: If you are applying for some other job which does not require social media marketing skills instead require HR recruitment skills, in such case, you can elaborate this experience in some other way;
“As a lead person of student committee, I was responsible for selection and recruitment of other committee members, record maintenance and event organizations and coordination.”
in above example keywords are “selection” “recruitment” “coordination” & “record maintenance”
Why it is Important:
In today’s job market, especially if you are working in an industry like IT, where job movements are pretty high. It is highly important to make your CV a real eye catcher. So that not only it stands out brilliantly, but also it appears in every search result and you will be the first to get a call from a recruiter and also chances of getting a relevant job will be pretty high. Another advantage is, you will save a bucket load of time by not getting irrelevant calls and not giving Interviews for the profiles you don’t want to work.
So update your CV smartly and wait for that next exciting offer to come.